Amazon Ads & Marketplace Growth

Amazon Ads that grow sales without burning your margin

On Amazon, every rupee of ad spend has to earn its place against your margin. I structure campaigns so winning keywords get budget, losing ones get cut, and you can see ACoS and total sales move in the right direction.

The problem

Does this sound like your business?

  • Your ACoS is too high and ads eat your profit.
  • Competitors take the top sponsored slots for your own product searches.
  • Automatic campaigns run, but nobody is harvesting the keywords that work.

What you can expect

Outcomes we work towards

  • A clean campaign structure by product and intent
  • Lower wasted spend through negatives and bid control
  • More visibility for your best-selling products
  • Reports on ACoS, TACoS and total sales, not just clicks

Scope & deliverables

What's included in Amazon Ads & Marketplace Growth

Your proposal confirms exactly which of these apply to your business.

Sponsored Products

Auto, keyword and product-targeting campaigns, with search-term harvesting and negative keywords.

Sponsored Brands & Display

Brand defence, headline and video ads, and retargeting for brands enrolled in Brand Registry.

Bid & budget optimisation

Regular bid changes, dayparting and budget shifts towards profitable products and keywords.

Listing recommendations

Title, image, bullet and A+ content suggestions that improve conversion rate, which lowers ad costs.

Shopper browsing products on a phone and laptop

Process

How we work together

Timelines depend on your scope — we confirm them in your proposal.

  1. 1

    Audit

    Account structure, search terms, margins and listing quality.

  2. 2

    Restructure

    Campaigns organised by product, match type and goal.

  3. 3

    Harvest

    Move proven search terms into exact-match campaigns.

  4. 4

    Optimise

    Bids, negatives and budgets, every week.

  5. 5

    Report

    ACoS, TACoS, sales and next steps in plain language.

Ideal for

Who this is for

  • D2C brands selling on Amazon India or international marketplaces
  • Sellers with healthy listings but low visibility
  • Brands whose ad costs are eating their margins

Why Digitize Now

Why businesses choose us

  • Decisions based on your margins, not just ROAS
  • Hands-on account management by a specialist
  • Experience across Google, Meta and Amazon, so channels work together

FAQ

Amazon Ads & Marketplace Growth — common questions

What is a good ACoS?

It depends on your margins and goals. A launch may run at a higher ACoS to build rank, while mature products should be profitable. We set targets with you based on your numbers.

Do you work on Amazon outside India?

Yes. We can manage campaigns on Amazon marketplaces outside India, depending on where your brand sells.

Do you create listings?

Ad management includes recommendations to improve your listings. Full listing creation can be scoped separately.

Free strategy call · No obligation

Let's talk about Amazon Ads & Marketplace Growth for your business

Book a free 30-minute strategy call. I'll review your current ads or website, show you where budget is being wasted and give you a clear plan, whether or not we work together.

  • Ad account & funnel review
  • Quick wins you can apply yourself
  • A clear budget recommendation
A happy client celebrating campaign results
250+ clients served across India and abroad
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